CREATIVE STRATEGY
DIPLOMA

Within 3 months, next to your day job, we’ll arm you with the best practical tools and techniques…

Taught by 8 of the worlds most experienced, well-known Strategists as your mentors…

To find your next career step and expand your professional network that will span the globe!

In his role as Strategy Director at Droga 5 London (AdAge International Agency of the Year 2020) Achim is working at the intersection of brand, experience and comms strategy and is responsible for leading and growing some of their major accounts. Over the past 15 years, he has worked across every possible discipline, agency type and category, including stints at Ogilvy, Razorfish and BBH. He has helped shape IPA Effectiveness and creatively awarded work for clients like Amazon, Audi, British Airways, Coca-Cola, The Guardian, Johnnie Walker, McDonald’s, Unilever and others. He also worked client-side at startups like Deliveroo.

He has been a teacher at the Miami Ad School ‘Planning Bootcamp’ for 5 years now and helped initiate and develop the new Creative Strategy Diploma to share his experience with the next generation of strategists from around the world.

As the Chief Strategy Officer for TBWA\Worldwide, Agathe leads strategy across the entire global collective. Her core remit is the ongoing evolution of the agency’s Disruption® methodology and operating system, alongside heading up brand and business strategy, creative experience design, TBWA’s cultural intelligence unit, Backslash, and its connected intelligence platform, Knowledge. She plays a critical role in shaping Disruptive, business-building creative outcomes within the collective, and ensuring unconventional thinking at every step across clients’ experience ecosystems.
Before joining TBWA, Agathe was at BBH LA as Head of Strategy, focusing on disruptor brands in the entertainment and technology space including T-Mobile, Google, Quibi and NBC Universal. She was instrumental in developing and piloting BBH LA’s brand-owned IP model (BBH Entertainment), which pioneered new ways for brands to partner with Hollywood creators and put shows on air - Girls Room, a show developed for Dove and written by Lena Waithe, picked up the prestigious Tribeca X awards for Best Series in 2020.

Natasha has been at the forefront of introducing brand strategy into the world of innovation helping clients create new brands, re-imagine legacy models and identify new white space business, product and marketing opportunities. At Anomaly, she has helped fuel innovation, design and creative business thinking to transform client businesses as diverse as P&G to Google, Diageo to Abbott, NBC Universal to Unilever, as well as helping create successful IP including dosist, a leading medicinal cannabis brand, EOS lip balm and Obie reproductive health app.
Prior to Anomaly, Natasha was at Redscout, an Innovation Consultancy, where she led the strategic development of new business ideas, brands and products. And prior to that Natasha was a strategic planner at advertising agencies in New York and London.

As Group Comms Strategy Director, Christina brings solutions to life by architecting where, when and how brands must engage for optimal impact; pushing the boundaries of what 'communications' can be. Media-bred, creatively-driven, Christina joined Anomaly after 10+ years on the media agency side, including time at Zenith-Optimedia, PHD, & Mindshare, where she helped build the Comms Strategy practice.
She has developed the communications, partnership, influencer, and go to market strategies across iconic brands such as; American Express and Google, as well as scrappy startups like Cruise Automation & Obie Health.

With 20+ years’ experience in some of the world’s best communications agencies, Tom is one of the most awarded advertising strategists in the world, and has multiple Gold IPA Effectiveness awards to his name. With an industry-wide reputation for championing the commercial impact of marketing communications and the importance of creative effectiveness, his thought leadership is widely read and shared across the marketing world.

He recently moved to Jellyfish from adam&eveDDB, where he was Executive Strategy Director and Head of Effectiveness, and worked alongside the ‘Godfather of Effectiveness’ Les Binet. Prior to that he spent seven years at BBH London, three at Leo Burnett and ten at AMV BBDO.

In his new role as VP Brand Planning at Jellyfish he has joined a growing team of brand and communications strategists. He will be leading Jellyfish’s position on brand performance – bridging the divide between brand and performance marketing thinking and practice to deliver more effective marketing for their clients. He works across their global client portfolio, with an emphasis on communications strategies that bring brand and creative thinking to Jellyfish’s digital-first execution.

Kate recently she has accepted an offer to run Group Strategy at VCCP London. Before that she worked as the head of strategy at Sky’s in-house agency Sky Creative, Kate is the expert in how creativity can unlock commercial success. Having cut her teeth as an industry journalist at Campaign magazine, she moved to Rainey Kelly Campbell Roalfe, working on brands like Oxfam, Vodafone and the BBC, before moving to BBH. There she worked on some of the best known International and European brands including Audi, Heinz, and Tesco. Kate is a firm believer that culturally impactful work can be sold to any client with the right strategic understanding of their businesses.

How does it work?

Get insider knowledge from the world of strategy with curated & self-paced learning topics to arm you with the most effective tools of the trade, reveal the best kept secrets of how to crack a brief.

What’s it about?

Our 8 tailored modules are designed to give you the edge by tackling the hardest things a brand or business goes through from identifying unique insights to driving overall marketing effectiveness.

Who is this for?

We’ve designed this program from the ground-up for junior to mid-level Marketing Managers & Strategists as well as Account Planners and Media Buyers with a drive and ambition to expand their horizons.

What's the deal?

Mentored by professional experts and strategists from around the world, you will learn not only some best-in-class practices for your day job, but also the latest future-facing methodologies out there.

PHONE

+49 40 874 064 14

E-mail

sales@headstart-studios.com

Hours of operation

Monday - Friday
9.00 - 17.00 CET

Peter Brunnbauer
Head of Insights & Analytics

Ray L. Adams
Senior Color & Material Designer Football

Nadja Tabea Bergelt-Stephan
Strategic Planner

MIAMI AD SCHOOL EUROPE

As one of the most awarded schools for creatives, who have produced some of the hottest talent over the last 15 years, MASE is known as… the place where you become, who you are meant to be!
We are integrated partners with Miami Ad School Europe that has certified this Diploma program for Juniors & Mid-levels who are looking to get into and up their game for a brighter future in Strategy!

Natasha Jakubowski
Managing Partner,
Chief Innovation Officer

Måns Tesch
Chief Strategy Officer – AMEa

Achim Schauerte
Strategy Director

Headstart Studios develops digital learning programs and experiences for the marketing industry. Whether it's fundamentals, expert knowledge, overarching strategy or individual problem solving - Headstart Studios' digital learning solutions cover everything needed and above, in marketing - for both individuals and entire teams.
With a state of the art approach to learning, Headstart Studios anchors learning online education in daily doing, develops sustainable success, and adds a learner support infrastructure that is second to none.

CREATIVE STRATEGY
DIPLOMA

12 WEEKS that’ll transform YOU!

– Become a smarter strategic Thinker and creative problem solver –
– ALL ONLINE, NEXT TO YOUR DAY JOB –

STARTS JUNE 15^TH 2022

Developed by…

...two of the most innovative learner experience teams in education

...with some of the most outstanding leading Professionals

Working at…

Initiated by Achim Schauerte,Strategy Director AT Droga 5 London

Here are the international strategy rockstars

yOur mentors

Achim Schauerte – London

Måns Tesch – Singapore

Fernando Ribeiro – São Paulo

Agathe Guerrier – Los Angeles

Natasha Jakubowski – New York

Christina Gregory – New York

Tom Roach – London

Kate Nettleton – London

Oscar Nicholson – Brisbane

here are the key facts for you